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We believe building a better tomorrow shouldn't come at the expense of our people or planet. Below are the key areas we’re focused on to make an immediate impact in our community, industry and beyond.

Advancing Equity

Being a female and LGBTQ+ owned company, we are deeply committed to this value. We are doing the work to ensure marginalized groups are protected and uplifted, creating equitable opportunities for advancement. Our Modern Cap Table highlights this work, as well as the organizations we partner with to support our women, LGBTQ+ and BIPOC communities.

Protecting Our Planet

If it’s better for the planet, we’re in. Starting with our natural backdrop in Oregon and all the local ingredients we are able to use in our supply chain, as well as using recyclable and compostable packaging, whenever possible. We feel it is our responsibility to take care of our earth and celebrate all of its wonders. 

Empowering Active Lifestyles

Our goal is to help you feel your best everyday so you can continue to do what you love with the people who bring you joy. It is our ultimate mission to empower active lifestyles with plant-based wellness tools designed to help you thrive naturally. We partner with many active communities, pro athletes and sports team to educate, support and provide healthy, trusted full body recovery solutions.