Our Interview With Basketball Star and Mendi Athlete Ambassador Nneka Ogwumike

Posted by brett@themendico.com BigCommerce on 4th Aug 2020

LEADING THE LEAGUE BEYOND

BASKETBALL PHENOM NNEKA OGWUMIKE DISCUSSES HER LATEST DEAL AS ATHLETE AMBASSADOR FOR MENDI AND WHAT IT MEANS TO STEP UP ON BEHALF OF NATURAL RECOVERY AND LEAD THE CHARGE FOR THE NEXT GENERATION OF YOUNG WOMEN.

RACHAEL RAPINOE

Do you think it’s still taboo for athletes to team up with a cannabis brand or is it becoming more accepted?

NNEKA OGWUMIKE

It no longer seems taboo in the sports world as competitors, but I sense that there may still be a few outsiders warming up to the use of CBD.

RACHAEL

How much of being a female founded brand impacted your decision to join Mendi versus another CBD brand?

NNEKA

10000%

RACHAEL

Where do you see the impact of your value fitting best as an athlete ambassador?

NNEKA

Advocating for female founded brand focused on holistic health and it’s impact on high performance in sports.

RACHAEL

Given the obstacle of CBD being a banned substance in most professional sports leagues, was this a motivating factor to join the Mendi team and disrupt the status quo?

NNEKA

If dispelling ignorance is the same as disrupting the status quo, then absolutely.

RACHAEL

What would you like to tell other athletes in your sport or outside of your sport about CBD and Mendi?

NNEKA

Don’t knock it ‘til you try it. Educate yourself on CBD as there’s plenty of literature on it’s role in high performance sports as we know. Black owned and female owned business is where the future is headed, so you might as well get ahead of the curve.

ON LEVELING THE PLAYING FIELD

RACHAEL

You’re the face of the WNBA Players, what does this role mean to you?

NNEKA

I don’t often ever see myself as “the face” of anything, but I am fully aware of my influence and platform. With this, I’d be contributing to nothing if I don’t use both to be great and spread greatness.

RACHAEL

Talk a little bit about the historic WNBA CBA you just spearheaded and how will this change the League forever?

NNEKA

I view our monumental CBA as a stepping block for the future of the WNBA. I’m proud of what change we’ve been able to have a part of and hope that it catalyzes so much more for the future of women in sports.

RACHAEL

What legacy do you hope to leave both as an athlete and advocate?

NNEKA

I hope to leave a legacy of empowerment and excellence.

ON RECOVERY AND ATHLETE HEALTH

RACHAEL

How has recovery played a role in your success and longevity in your sport?

NNEKA

It has played a HUGE role in my success, especially recently. One doesn’t realize how important, sometimes more important, recovery is for performance. Training leads to high performance, but recovery provides sustainability.

RACHAEL

What are some things better recovery allows you to do besides just perform at the highest level?

NNEKA

It allows you to work smarter and not necessarily harder. Less becomes more as you work through years of a career in professional sports.

RACHAEL

What measurable ways (i.e. Whoop, HRV, FF90, etc.) have you found CBD to help you beyond just feeling better?

NNEKA

I haven’t consistently used my Whoop to have readable data, but am looking to be better with capturing this information.

RACHAEL

What does the future hold for athletes being more empowered with their health and wellness in your sport and in pro sports in general? What’s getting in the way? What’s improving currently and why?

NNEKA

As we delve deeper into “non-conventional” forms of health and wellness and taking mental more seriously as a major component to high performance, I see a vast untapped market for companies like Mendi to continue to enhance sport performance, and, most importantly, overall well being. I believe ignorance of some kind hinders this progress. Whether investors look over black-owned/female-owned businesses, or naysayers actively avoid resources that educate on efficacy, ignorance in a world of possibility is such a disappointment. However, though, I see many of these instances less and less as fearless innovators, like Mendi, don’t take “No” as an answer.

SHOP LIKE NNEKA